How much do you pay attention to how you communicate through your website? Does your copy do your brand justice? Does it send the right message? Does it spark the right emotion?
It wouldn’t be enough to think about “going green” simply as an office initiative. Search ‘plastic waste’ on Google and you’ll be met with imagery that’s affecting our entire ecosystem - imagery that makes us realise “going green” is a necessity, not just an initiative.
NINE is an app built for visual thinkers. Think: those of us who use photos snapped on the go as a way of remembering things we want to take action on . It lets you capture quickly, organise simply and find easily. No more scrolling through your entire photo library to find that elusive picture you saved once upon a time…
The road to product glory is littered with the broken bodies of those who didn’t want to test their assumptions. It’s sometimes simple to generate ideas in isolation and to get swept up in their possibilities, perhaps even more so when working in a group. But testing your assumptions early and frequently is the best way to ensure that you’re producing something your users genuinely need and want.
Ladies and gentleman, it’s (almost) time. For some, it’s the most exciting event of the year and for others it’s that time of year when your social media feeds are flooded with the #NYFW hashtag and it takes you a few days to catch on.
2017 is set to be the year that artificial intelligence turns the world on its head. Widespread automation will lead to a loss of jobs in every sector with transportation, logistics and administration as the first to go.
An in-depth case study examining the exact methodology and tactics used to get a local business ranking above a major travel brand for hero search terms.
9 am: Drink your coffee, settle in, figure out what needs to get done for the day. 10 am: Start thinking about lunch. That’s generally how it works in our offices. Yup, we love our food! Fortunately for us, The Artworks gives us more than a few options to choose from - and we think many of these are worth trying out for yourself.
Word on the street (okay, the internet) is the Amazon Echo sold out online over Christmas. The device seems to be gaining momentum fast or, at the very least, it’s being talked about. We’ve heard good things from friends and co-workers about it’s performance as a product - excellent sound quality, listening capability and reaction speed plus the ability to link to your other services.
During the course of 2016, amidst a backdrop of political and economic uncertainty, Ideas Made effectively doubled in size – with twice as many staff, an 80% increase in revenue and the opening of our new tech centre in Ljubljana, Slovenia. However, despite making great strides forward as a business, it wasn’t without its challenges.
We’ve found, tested and listed over 100 of our favourite (as well as free) online resources and tools to help manage all aspects of digital marketing - from SEO and content to coding and project management.
We’re not going to talk through what we do - instead we’ll focus on how we get it done. After testing out (most of) the tools in the toolbox, we’ve honed in on a few we now rely on to get us through the daily grind, big campaigns and projects, the hiring process and more.
First things first — no, we didn’t actually create the Amazon Dash button. A client of ours came to us with a similar project in mind, and we were excited to bring it to life. Since we’re under NDA (and still in the process of field testing), we won’t reveal who this project is for just yet.
The idea for our latest project came about as a follow-up to NINE, a visual to-do list app we released just last year. Since its launch, NINE has been featured by Apple in 37 countries and praised by Wired, Stuff and Gizmodo magazines.
If you fancy yourself a digital nerd, you’ve likely read Campaign’s recent article about Snapchat seeming easier to skip out on nowadays. With Instagram’s latest update emulating most of Snapchat’s selling features (namely the disappearing content), marketers are left wondering if the platform is worth their time anymore.
Picture this: You just turned the big 1-3, you’re surrounded by adults, and despite your best efforts to avoid all boring conversation topics - someone smiles down at you and says “so, what is it you want to be when you grow up?”