We unashamedly cheated on this for our own sprint, having spent time up front working through how we might approach a 5 day sprint in Ibiza. But was it really cheating, or just a sensible way to approach our sprint?
If you’re building on an existing product, or living and breathing a problem that you’ve decided to solve, then you could conceivably start a sprint ‘cold’. But you’d already have a degree of definition, and probably some initial ideas, which we lacked. To offset this we decided that we’d tackle a large problem with a specific piece of technology ‘How can we bring people together using Apple TV?’. We knew that we could generate good ideas around this and that the technology could lend itself well to the problem - televisions have been in the corner of most living rooms for decades.
Keeping things simple at this stage helps - firstly, what are the problems you could solve and then what are the potential solutions? This helps keep things focussed on users but also at a macro level so that you don’t end up down too many dead ends.
After kicking around our problems and solutions we spent the rest of Monday completing our business model canvas. Once you’ve got a potential solution, and have the skeleton of an idea, then a lean business model canvas can really help bring things into focus.
What did we learn?
Make sure you prepare - even a tight and experienced team is going to take time to get up to speed, so preparation is everything.
Keep it simple - first determine the problems you’re seeking to solve, and try not to move too deep into solutions until you’ve got a good spread of them
Business model canvas - focus and work through your ideas at this level before you go any further
Competitor research - don’t scrimp on uncovering as many potential competitors as possible, but also don’t be discouraged from pursuing your idea in the face of them
Don’t be hungover - it’s not big and it’s not clever