With some tight constraints in place, we focussed on a mix of technical and creative link building activities.
Technical link building
We successfully built links using;
- Brand and image reclamation - the process of finding brand mentions in news articles without links and requesting a citation link is added back to the source.
Backlink analysis - analysing intersecting competitor backlinks in order to find travel hub pages that would benefit from our clients information and links to their resource pages.
Broken link building- finding related websites that link to a broken or old resource then creating a new resource and offering it as a replacement